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The Market That Moves America

A thought-provoking podcast that covers middle market trends, challenges and opportunities. With the help of industry experts and company leaders, the National Center for the Middle Market offers insights about a critical but often overlooked segment of the US economy – the middle market. Each episode, we explore the most relevant issues for these companies, and share recent research and best practices to help leaders in the middle market grow their businesses.
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Jun 8, 2017

New research from the NCMM shows that the best middle market suppliers tend to be the largest and fastest-growing middle market companies. These suppliers focus on fewer rather than more customers. As a result, they develop deep, collaborative customer relationships. NCMM Managing Director Doug Farren discusses these findings with contributing researcher Thomas Goldsby, Professor of Logistics at the Ohio State University Fisher College of Business.

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